An aerial point-cloud scan of a truck on a tree-lined highway at night

Tiger Sight is logistics' next chapter.

Client
Tiger Sight
Date
2026
Industry
Logistic Intelligence
Sub-industry
AI
Capabilities
Narrative and Brand StrategyVisual IdentityWebsite Design and Development3D Product VisualisationMotion Design
Link
View website

Tiger Sight sits on top of a logistics company's existing TMS, using intelligence to automate redundant tasks across every stage of the shipment.

Freight Tiger has spent eight years building India's largest digital freight network, more than 60,000 trucks and 1,500 logistics partners like Tata Motors.

Tiger Sight was introducing something their industry had no reference point for. A new-age intelligence layer to a space that hadn't adopted or even encountered anything like it before. On every intro call, enterprise buyers struggled to place it, unsure what it actually was, what it changed, and how it fit into systems they'd relied on for years.

What they needed was a flow and a structure that could introduce a significant upgrade to a very old industry without overwhelming the people it was built for. The story had to make the upside impossible to miss, the numbers, the impact, the operational shift, while making it clear that enterprise control and data security stayed fully intact.

Tiger Sight needed an identity of its own and a site separated from Freight Tiger's main platform, so it could be evaluated on its own terms.

We rebuilt the story around the actual lifecycle of a shipment, planning, dispatch, on-road exceptions, backhaul, unloading, and marked exactly where Tiger Sight steps in at each stage, tagging what's deployable today against what needs custom work. A buyer could see their own operation in that map before ever getting on a call.

A wireframe map of a road network at night, vehicles marked in amber
A full scroll of the Tiger Sight site, from the shipment lifecycle and mission control through backhaul matching to the results figures
A point-cloud scan of a truck on a road, its trailer picked out in amber against the scanned verge
A full scroll of the deck, from the technology stack through the team and case studies to the frequently asked questions
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